Audience engagement is a key element in successful signage. After all, who doesn’t want their branding featured in photo ops and selfies posted in social media? Your customers are literally doing your advertising for you! And for lean operations, its part of the guerrilla tactics we previously talked about. So here are the types of signs that can serve as selfie magnets: Continue reading “Photo Op and Selfie Magnet Signs to Boost Brand Visibility”
We’re not revealing the project we’ve been hard at work on just yet, but to go along with it, here is an image of the graphics we made for a pair of ceremonial giant ribbon cutting scissors for an event at Temple Judea in Tarzana. Continue reading “Giant Scissors Graphics for Ribbon Cutting at Temple Judea in Tarzana”
Sleek, durable and eye-catching. Our aluminum lobby sign for Nexon is a fitting centerpiece for the game designer’s lobby. The Los Angeles company’s reception area looks impressive and memorable with its new sign, gleaming and metallic like something from the future – fitting for Nexon’s line of work. Continue reading “Aluminum Lobby Sign for Nexon in Los Angeles”
Here is the custom pop-up banner we’re putting together for the Arthur Murray dance studio in Santa Clarita. It’s a surefire way of boosting their brand and attracting more customers. Continue reading “Pop-Up Banner for Arthur Murray Dance Studio in Santa Clarita”
If your establishment is short on space, or if you are on a budget, then your business should employ a suitable signage strategy to promote the brand and reach customers. For a lean operation, massive monument signs or blazing pylon signs might not fit – literally! Guerrilla tactics, if you will, might work better for startup signage. So here’s a rundown of sign types that will serve small businesses well: Continue reading “Going Guerrilla: Signage for Small Spaces, Startups or Budgets”
…and a tool that we would be lost without in the world of custom signage! Our tablesaw is getting some heavy use these past few days cutting raw materials for custom-sized signs. This machine is truly the bread and butter of sign making. In the picture, we can also see the polycarbonate materials that have been cut neatly. Continue reading “Slice of Life: An Underappreciated Team Member…”
Here we see a client starting 2019 right, with a new sign for a new year. Have a look at the interior signage we’re making for them. Our customers love the look of brushed metal, and so do we! Continue reading “Sneak Preview of an Interior Signage Project”
So you’ve got a big and shiny monument sign installed. Awesome! But if you’re banking on that single outdoor sign to draw in more customers… then you might want to reevaluate your signage strategy. A single sign can only do so much, so you’ll still need an entire set, including indoor signs. Here we’ll show you why that’s so and explain the synergistic effect of signage:
New Year’s Resolutions are important, whether they’re big ones like your business and branding updates or smaller and more personal ones. If you really work at them they can set the tempo for your year and open doors to new opportunities. Here are some of the resolutions from around the office we’ve heard so far this week: Continue reading “Slice of Life: The PSS Staff’s New Year’s Resolutions”
How was your 2018? Is “doing even better in 2019” among your New Year’s Resolutions? Then consider updating your branding and signage to improve your business’ performance. Give your establishment a fresh look, an updated brand logo, and work these into a marketing campaign to draw in more customers.
Sounds like a plan! And we at Premium Sign Solutions are here to help you realize it and revitalize your brand with our wide range of quality products and services.