Iron Fitness is among our favorite clients, in the gym sign category. As their facilities are closed, they are offering their members several fitness options. The first two entail accessing the app for home workouts guided by coaches via video. For the second option, members can rent take home exercise equipment like dumbbells and kettlebells. While the third option is a membership freeze until the situation returns to normal. This might not be as ideal as going to the box for a workout, but it is the best alternative that factors in everyone’s safety.
A gym like IRON Fitness has got to have impressive signage. The channel lettering sets we installed for them do just that. Now their Santa Monica branch has gym signs that will make a strong impression.