Make Your Establishment a Landmark with an Iconic Sign

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An iconic sign becomes an institution in the community. When asking for directions, people will use that most distinct and visible outdoor sign as a reference point instead of street names. Not only are they the easiest to see, this also means that the brands these signs belong to have imprinted themselves in the hearts and minds of the people and the community. They’ go beyond promoting businesses and are integral to the local scenery and daily life – becoming landmarks.  Continue reading “Make Your Establishment a Landmark with an Iconic Sign”